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  • IS EMPATHY MEASURABLE?
  • ROI vs People
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  • High Turnover
B2H Sales
  • Home
  • IS EMPATHY MEASURABLE?
  • ROI vs People
  • Contact
  • High Turnover

This chart reflects the human multiplier effect

THE ROI OF EMPATHY IS MEASURABLE

 

A few years ago, I watched a company lose three of its top salespeople in just six months.

These were high performers—the kind who consistently exceeded targets, built long-term client relationships, and carried the team’s numbers quarter after quarter.

When leadership finally sat down to ask why they left, the answer was brutally simple:

“It’s not the job. It’s the leadership.” 
They weren’t leaving for higher salaries.
They were leaving because their voices didn’t matter. Because ideas were dismissed, wins went unrecognized, and goals kept shifting without communication.

Within a year, sales dropped by 28%, customer renewals fell, and the company spent over $300,000 replacing those employees.
That loss wasn’t a “people problem.” It was an ROI problem—caused by poor leadership.


 The data proves it’s not an isolated story:

  • Disengaged teams deliver 21% lower profitability and 17% less productivity.
     
  • Turnover costs can reach 150% of an employee’s salary—even higher in sales.
     
  • Teams with poor leadership see 20–30% higher attrition rates, taking clients and institutional knowledge with them.
     

Now imagine the opposite:
Leaders who recognize effort, listen to input, and lead with empathy create sales cultures where people thrive.

Because when employees feel trusted and valued, they don’t just sell—they believe in what they’re selling.

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When leaders lead with respect, recognition, and clarity, retention rises, performance grows, and the entire business benefits.

Because when great people leave, it’s not just talent walking out the door—it’s profit, reputation, and future growth leaving with them.

The Business Value of Human Understanding

  1. Do my top performers feel heard and supported? 
  2. Do I celebrate their wins as much as I coach their misses? 
  3. Am I building trust—or just tracking targets?


 

Rate each statement from 1 (Strongly Disagree) to 5 (Strongly Agree):

  1. I actively listen to employees without interrupting or rushing to solutions. 
  2. I regularly seek feedback and act on what I hear. 
  3. Team members feel safe expressing opinions, even when they differ from mine. 
  4. I notice non-verbal cues (tone, stress, burnout) and address them early. 
  5. I encourage honest, two-way communication — not just reporting upward.


 

  1. I show understanding and support when employees face personal or professional challenges. 
  2. I adapt my communication style to fit different personalities and needs. 
  3. I recognize and celebrate individual contributions regularly. 
  4. I balance accountability with humanity — firm on results, flexible on approach. 
  5. I advocate for employee well-being when business decisions are made.


  1. My team’s engagement scores are consistently high. 
  2. Turnover rates are lower than industry average. 
  3. Team members show high collaboration and innovation. 
  4. Customers mention employee warmth and understanding in feedback. 
  5. Our culture attracts and retains top talent who value respect and inclusion.


Pulse check

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Employees

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